Health Literacy Media

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Health literacy is a key skill for health educators and health care professionals to clearly communicate with their intended audiences. More than 10 years ago, Health Literacy Media (HLM), originally Health Literacy Missouri, was founded to help health care professionals more clearly communicate health information to their patients and wider audiences. Health Literacy Missouri's goal is to create and train on “effective and evidence-based health literacy tools to bridge the gap between complex information, clear understanding, and sustainable behavior”. In this walk and learn, you will learn about the genesis of HLM and about the tools it uses to improve health literacy.

Participants will be able to describe at least three tools to bridge the gap of miscommunication and improve health literacy education.

Chris Casey

MPH

Chris’ education and experience combine art and science in the service of bringing reach, clarity, and impact to health communication and promotion. During his career, Chris has planned, produced, and evaluated creative media in the context of community-based research and strategic communication. Prior to coming to HLM, Chris led graphic design services for research programs that developed and evaluated communication-based strategies to improve the public’s health. With funding from the National Cancer Institute, the U.S. Centers for Disease Control and Prevention, the William R. Kenan, Jr. Charitable Trust, and others, these programs focused on populations most impacted by health disparities. Between his 15-year research career and starting at HLM, Chris served as managing editor for an alumni magazine with a circulation of more than 10,000. Chris holds a Master of Public Health (MPH) degree in Behavioral Science and Health Education from Saint Louis University, and a Bachelor of Fine Arts degree from the University of Missouri – Columbia.