AI for Health Equity: Mitigating Bias and Empowering Health Educators with Culturally Responsive Strategies

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Healthcare systems, often built without meaningful input from marginalized communities, create significant barriers to equitable care. As AI integrates further into healthcare and health education, we must actively recognize and address biases in many AI tools that can worsen these disparities. Intentional practices to evaluate and vet these technologies are essential.

In this session, participants will explore how healthcare systems perpetuate inequities and learn how unchecked AI can amplify these issues. Attendees will identify specific ways AI can exacerbate health inequities and gain three practical methods to mitigate these biases, ensuring AI promotes inclusivity and reduces disparities.


At the end of this webinar, participants will be able to:

1.     Describe how healthcare systems built without marginalized communities' input contribute to care barriers and inequities. 

2.     Identify at least one way AI tools can worsen health inequities by recognizing biases in AI development. 

3.     Explain three methods for understanding AI software's biases and practical approaches to mitigate these biases to support health equity.

 

Competencies that will be covered include:  

6.1.4 Identify environmental and other factors that affect communication (e.g., resources and the availability of Internet access.

6.4.1 Differentiate the strengths and weaknesses of various communication channels and technologies (e.g., mass media, community mobilization, counsel)


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Sponsored by the Society for Public Health Education (SOPHE), a designated provider of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc. This program is designated for Certified Health Education Specialists (CHES®) and/or Master Certified Health Education Specialists (MCHES®) to receive up to 1.0 total Category I contact education contact hours.

SOPHE is a provider of Certified in Public Health (CPH) Renewal Credits. A total of 1.0 CPH Renewal credits are provided on behalf of the National Board of Public Health Examiners.

Diana Peña Gonzalez, MPH, MCHES

Health Literacy Education Director

Institute for Healthcare Advancement

Diana Peña Gonzalez is a health education professional with over a decade of experience advancing health literacy initiatives. As the Health Literacy Education Director at the Institute for Healthcare Advancement, she leads the development of professional training programs and oversees the Health Literacy Solutions Center. Her work focuses on simplifying complex health topics and engaging diverse communities through collaboration with healthcare professionals. A published author, Diana’s research explores the intersections of health literacy, health equity, and chronic disease management. Diana holds an MPH from Touro University and is a Master Certified Health Education Specialist. She is currently pursuing a Doctor of Education (Ed.D.) at Johns Hopkins University.

Tracy Mehan

Director of Research Translation and Communication

Center of Injury Research & Policy at Nationwide Children’s Hospital

Tracy Mehan is the Director of Research Translation and Communication at the Center for Injury Research and Policy at Nationwide Children's Hospital and serves as an AI Subject Matter Expert for the Institute for Healthcare Advancement (IHA). She helps public health professionals use AI ethically and equitably to improve communication. Beyond AI, Tracy leads national efforts to advance health literacy, research dissemination, and inclusive, impactful communication strategies across the injury prevention field.

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Webinar: AI for Health Equity: Mitigating Bias and Empowering Health Educators with Culturally Responsive Strategies
08/14/2025 at 2:00 PM (EDT)  |  Recorded On: 08/14/2025  |  60 minutes
08/14/2025 at 2:00 PM (EDT)  |  Recorded On: 08/14/2025  |  60 minutes This webinar offers an essential overview of the strategies for using National Health Education Standards (3rd Edition).
Continuing Education Evaluation
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18 Questions Thank you for participating in this continuing education activity. Please complete the overall evaluation form even if you are not applying for continuing education contact hours. If you are applying for continuing education contact hours, you MUST complete all questions.
Certificate
Live and Archive Viewing: 1.00 Entry Level CECH credit and certificate available
Live and Archive Viewing: 1.00 Entry Level CECH credit and certificate available Sponsored by the Society for Public Health Education, a designated provider of continuing education contact hours (CECH) in health education by the National Commission for Health Education Credentialing, Inc. This program is designated for Certified Health Education Specialists (CHES®) and/or Master Certified Health Education Specialists (MCHES®) to receive up to _____ total Category I continuing education contact hours.